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  • Broschiertes Buch

This book reviews corporate social responsibility (CSR) work and suggests a cooperative CSR strategy which creates prosperity for both corporations and the people they serve. It addresses these issues by arguing that it is good for business and essential for future prosperity and stability. It presents the case for a worldwide agreement, or "planetary bargain, " between private and public sectors and discusses the implications of such an idea. The book also contains case studies of international companies who have adopted socially responsible programs and analyzes research in this area of the past two decades.…mehr

Produktbeschreibung
This book reviews corporate social responsibility (CSR) work and suggests a cooperative CSR strategy which creates prosperity for both corporations and the people they serve. It addresses these issues by arguing that it is good for business and essential for future prosperity and stability. It presents the case for a worldwide agreement, or "planetary bargain, " between private and public sectors and discusses the implications of such an idea. The book also contains case studies of international companies who have adopted socially responsible programs and analyzes research in this area of the past two decades.
Autorenporträt
Michael Hopkins is Managing Director of MHC International and Professor and Chair of the International Centre for Business Performance and Corporate Responsibility at Middlesex University Business School, London, UK.