The Professionals' Guide to Publishing - Davies, Gill; Balkwill, Richard
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The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally. Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.

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Produktbeschreibung
The Professionals' Guide to Publishing is a practical introduction to working in the publishing industry. The authors provide a clear overview of its many functions, including editorial, production, sales and marketing; ensuring that the reader has a firm understanding of their responsibilities and how these departments work cross-functionally. Providing a thorough grounding in how publishing works including information on permissions and the current legal framework; they also examine current and enduring trends in publishing including; networking, supply chains and e-publishing.
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Autorenporträt
Gill Davies was the first woman elected Chair of the Council of Academic and Professional Publishing and was a member of the governing council of the Publishers' Association. Now retired, she was previously Professor of Publishing at the University of the Arts London, where she was course director for the MA in Book Publishing. Richard Balkwill currently runs his own training and consulting business, focusing on the themes of publishing finance and the management of copyright and intellectual property. He has a background in education publishing and is an associate at Rights.com and a director of the Independent Publishers' Guild.