The Purpose Upgrade - Skinner, Paul
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The Purpose Upgrade shows how businesses can achieve their greatest success in hard times by tackling the world's most pressing problems head on. Change your business to save the world and change the world to save your business!

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Produktbeschreibung
The Purpose Upgrade shows how businesses can achieve their greatest success in hard times by tackling the world's most pressing problems head on. Change your business to save the world and change the world to save your business!
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Autorenporträt
Paul Skinner is the founder of the Agency of the Future, which helps clients drive purpose-led change and better mobilise stakeholders for lasting success. He advises global businesses and pioneering social change organisations as well as institutions of international and global governance. He is also the founder of MarketingKind, a membership community which brings together business leaders, marketers and change-makers to tackle social and environmental problems through their businesses, volunteering and advocacy.