Paul Esajian

The Real Estate Rehab Investing Bible

A Proven-Profit System for Finding, Funding, Fixing, and Flipping Houses... Without Lifting a Paintbrush

• Broschiertes Buch

Produktbeschreibung

The Real Estate Rehab Investing Bible: A Proven-Profit System for Finding, Funding, Fixing and Flipping Houses. . . Without Lifting a Paint Brush is the definitive guide to today's hottest real estate investment strategy. Paul Esajian, owner of America's largest real estate education & training company, FortuneBuilders.com, and star of A&E's "Flip This House", shares his secrets to success and outlines his strategies for each step of his proprietary flipping process & system. Readers will learn how to leverage the system of rehabbing and principles of real estate investing to avoid doing renovations themselves, while maximizing profits and achieving true time ownership by being your own boss. The book offers clear, concise insight on the techniques that get results, and teaches readers to:
* Find and locate good deals that have not hit the market
* Estimate repairs in 15 minutes or less
* Use other people's money to buy
* Get A+ licensed and insured contractors at wholesale pricing
* Analyze comps to set the right price to sell quickly, and more

The Real Estate Rehab Investing Bible provides the information that gets residential real estate investors results.

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THE HOUSE-FLIPPING HOW-TO THAT TURNS EVERYDAY PEOPLE INTO ENTREPRENEURS

Everyone likes the idea of turning the ugliest house on the block to the best house on the block and making a profit. Until now a system has not been shared on how to successfully complete this task on time and budget without getting your hands dirty. This book not only cracks the code but shares the proven path and system to have a systems based rehab business that makes consistent profits for ordinary everyday people.

The Real Estate Rehab Investing Bible reveals the lucrative seven-stage system that allows author Paul Esajian, and his students all across North America, to manage multiple rehab projects at once, while staying on time and under budget to build and grow their wealth. No experience? No problem. You ll learn strategies to find the right properties, negotiate the right offer, identify the right licensed and insured contractor for the job, and get the property sold to a happy homeowner for a profit.

No capital? No problem. You ll learn how you can use other people's money to fund your deals and the IRS guidelines that help you keep more of the money you make. By learning and leveraging the principals of rehabbing and real estate, you ll start thinking like a business owner rather than a consumer.

Breaking into residential real estate provides an amazing opportunity for those with little, or no experience, and using other people s money. This book gives you the information, education, and systems every investor needs to start flipping and rehabbing houses without doing the work yourself, and without losing your shirt to contractors and bad investing decisions.

Find Deals: where and how to find deals, analyzing deals, and estimating repairs in minutes to acquire a rehab

Fund Deals: where and how to borrow money, creative financing, and the finance request template to present to asset based lenders and private lenders to fund your deal

Fix Deals: how to run a rehab with a proven system without lifting a hammer, identify A+ licensed and insured contractors at wholesale pricing, and what to focus on to maximize your profit

Flip Deals: how to properly price, stage, and add the sizzle features to get properties sold within weeks of listing the property by properly analyzing comparables and staging the rehab properly

The proven techniques Paul shares work in any location, in any market. If you re ready to get in the game, The Real Estate Rehab Investing Bible teaches you how to play.

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Produktdetails

• Verlag: Wiley & Sons
• 1. Auflage
• Seitenzahl: 288
• Erscheinungstermin: 29. September 2014
• Englisch
• Abmessung: 234mm x 185mm x 18mm
• Gewicht: 386g
• ISBN-13: 9781118835388
• ISBN-10: 1118835387
• Artikelnr.: 39757413

Autorenporträt

PAUL ESAJIAN (La Jolla, CA; www.fortunebuilders.com) is the founder and owner of multiple successful real estate companies, including the largest and most successful real estate educational and coaching company across North America. FortuneBuilders has been featured in Inc. magazine's "Inc. 500 List" three years in a row. Paul has successfully managed and executed over a thousand residential real estate transactions, some of his projects which have been featured in 20+ episodes and three seasons of A&E's hit TV show Flip This House. As a national speaker, educator, coach, and real estate investor Paul shares his experience and knowledge over a decade's worth of successful business building and real estate investing.

Inhaltsangabe

Introduction: The Decision 1
An Overview of the Seven-Stage Rehab System Described in This Book 3
Part I Getting the Rehab 5
1 How to Make a Profit On Your First Deal 7
Master Rehabbing Now 7
Our Biggest Obstacle 8
My Story 9
The Opportunity 12
Think Like an Investor-Not a Contractor 12
2 Never Lift a Paintbrush: Why Doing It Yourself Is the Biggest Mistake
Most Rehab Investors Make 15
Where Most Investors Fail 15
The Story of How to Do Everything Wrong 15
Think Like a Business Owner, Not a Consumer 17
Value Your Time by Outsourcing MWA Activities 19
Defining a Residential Redeveloper 19
3 Finding Properties to Rehab, Professionals to Work with, and
Opportunities to Explore via Network Marketing 21
The Power of Networking 22
Working with Other Investors 23
Becoming an Effective Networker 29
Perfecting the Process 31
4 Use a Stamp to Find Properties to Rehab: Direct Mail Marketing 37
Direct Mail Simplified in Three Parts 37
Send Your Mailings Consistently 38
Step 1 to a Successful Direct Mail Campaign: Determine Your Budget and Plan
39
Step 2: Identify Your Target Market and Obtain Your Lists 39
Step 3: Set Up Your Multi-Letter, Drip Marketing Campaign 44
Step 4: Set Up Your Inbound System 48
Step 5: Fulfilling Your Campaigns 49
Step 6: Track Your Mailings and Stay Organized 49
5 Finding Properties to Rehab: Online Marketing Secrets 53
Developing a Company Website 53
Create an Online Presence 57
Social Media and Online Communities 62
Craigslist Marketing 64
6 The Three-Step Rehab Deal Evaluation Process 69
Step 1: Phone Analysis 69
Step 2: Desktop Analysis 73
Step 3: In-Person Analysis 80
7 Financing Rehabs: How to Leverage Systems and Other People's Money (OPM)
to Fund Your Deals 83
Funding Deals with Private Money 84
How to Find Private Moneylenders 87
Funding Deals with Hard Money 89
Seller/Owner Financing 92
Subject-To Financing 93
Self-Directed Retirement Accounts 95
Wraparound Mortgages 96
8 Writing and Making Offers 99
Know Your Offer 99
Master the Art of Successful Negotiations 100
Determining the Seller's Needs 101
The Property Walkthrough 104
Present a Strong Offer 104
Handle Objections Effectively 105
The Purchase and Sale Agreement 106
9 Estimating Repairs on Properties 119
The Goal of Your Property Walkthrough 120
Our System: The Repair Estimate Sheet 120
Exterior 122
Interior 129
Quick Tips to Look for That Add Value to a Residential Home 138
Common Mistakes When Estimating Repairs 139
Part II Managing the Rehab 141
10 Stage 1: Take Pictures, Measure Everything, and Decide What Needs to Be
Done 143
Prepare for Your Rehab 144
Property Walkthrough 145
11 Stage 2: Your Most Important Job-Creating a Detailed Scope of Work 147
How to Develop a Scope of Work 148
SOW Kitchen Example 149
SOW Bathroom Example 153
The SOW Layout 158
Create Your Bid Package 160
Do Your Comparables Match Your After-Repair Value? Double-Check Your SOW
162
12 Stage 3: A System for Hiring the Perfect Contractor 163
Contractor Credibility Packet 163
Finding Quality Contractors 164
13 Stage 4: The Six Critical Documents: Must-Haves for Your Rehab 175
Verify Contractor License and Insurance 175
The Six Critical Documents to Provide and Execute 175
The Timeline and Order of Executing the Six Critical Documents 182
How to Get Painless Permits: Why You Will Love the Building Department 183
14 Stage 5: Managing the Rehab: Getting the Work Done On Time and On Budget
187
Contractor Kickoff Meeting and Communication 187
Rehab Milestones That Help You Stay Organized 188
15 Stage 6: Contract Closeout and Final Payment 191
Final Certificate of Occupancy 191
Final Punch List 192
Final Lien Waiver Executed 192
Final Payment to Contractor 192
16 Stage 7: Final Touches and Home Staging: The Secret to Getting Your
House under Contract and Sold 193
Get the House Professionally Cleaned 193
The Art of Staging 194
The Power of Professional Pictures 196
Your Final Walkthrough with Your Buyer Hat On to Prepare for Sale 197
The Three Buying Criteria of Every Potential Buyer 198
PartT III Selling the Rehab 201
17 The Selling System 203
Preselling Your Rehab 203
Marketing Your Property Online 205
Building a Buyers List 206
Listing Your Property 209
Working with Agents 210
How Much Does It Cost? 212
Having an Open House 212
18 Common Selling Mistakes 217
Mistake 1-Leaving the Property Unsecured 218
Mistake 2-Skimping on Landscaping 219
Mistake 3-Failing to Maintain the Property 220
Mistake 4-Forgetting About Outdoor and Landscape Lighting 221
Mistake 5-Failing to Incorporate Sizzle Features 222
19 Postgame Analysis: How to Make Even More Money On Your Next Rehab 225
Postgame Analysis 225
Post-Rehab Accounting 228
Three Major Areas of Accounting for a Rehab 230
Financial Closeout System 232
A Step-by-Step Review of Accounting for a Rehab 235
Part IV Owning and Growing a Business of Rehabs 241
20 How to Fire Yourself: What Every Entrepreneur Must Learn 243
The Training Process 243
Building a Team 244
Outsourcing and Automating 245
21 A Roadmap to Keeping and Growing Your Wealth 247
Entity Structure 247
Money Allocation Strategies for Your Rehab Profits 248
Investment and Retirement Strategies 249
Conclusion The Secret to Sustainable Success: Living and Giving with
Passionate Purpose 259
Your Impact as a Real Estate Investor 260
Paying It Forward 260
Follow Your Why 261
Index 263