The Rise and Fall of Homebase - Seamans, Diane
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From beloved weekend destination to a shadow of its former self, the story of Homebase is one of ambition, risk, and lessons learned the hard way. Dive into a gripping analysis of the rise and dramatic fall of one of the UK's most iconic DIY retailers. "The Rise and Fall of Homebase: A Cautionary Tale in Retail Strategy and Transformation" unravels the narrative behind the headlines, exploring the decisions that led to its downfall. Through meticulous research and compelling storytelling, this book exposes the costly missteps of Wesfarmers, the turnaround attempt by Hilco, and the strategic…mehr

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Produktbeschreibung
From beloved weekend destination to a shadow of its former self, the story of Homebase is one of ambition, risk, and lessons learned the hard way. Dive into a gripping analysis of the rise and dramatic fall of one of the UK's most iconic DIY retailers. "The Rise and Fall of Homebase: A Cautionary Tale in Retail Strategy and Transformation" unravels the narrative behind the headlines, exploring the decisions that led to its downfall. Through meticulous research and compelling storytelling, this book exposes the costly missteps of Wesfarmers, the turnaround attempt by Hilco, and the strategic moves that propelled competitors like B&Q and The Range to dominance. It's not just a corporate saga - it's a human story filled with the voices of employees and customers who watched a familiar brand crumble before their eyes. This book offers more than just a recount of events; it provides actionable insights for business leaders, entrepreneurs, and retail enthusiasts. Learn why understanding local markets is vital, why cost-cutting isn't a long-term strategy, and how digital transformation is redefining the future of retail. If you're looking to understand the shifting landscape of the retail industry or seeking strategies to navigate market changes, this is a must-read. Whether you're a business professional, a student of retail management, or someone fascinated by stories of corporate drama, The Rise and Fall of Homebase: A Cautionary Tale in Retail Strategy and Transformation" will keep you turning the pages. Add it to your cart today and discover the powerful lessons hidden within this cautionary tale.
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