The Routledge Handbook of Political Campaigning

Herausgeber: Veneti, Anastasia; Trevisan, Filippo; Lilleker, Darren; Jackson, Daniel; Mellado, Claudia; Kalsnes, Bente

• Gebundenes Buch

Produktbeschreibung

The Routledge Handbook of Political Campaigning provides an essential, global and timely overview of current realities, as well as anticipating the trajectory and evolution of campaigning in the coming years.

Produktdetails

• Verlag: Taylor & Francis Ltd
• Seitenzahl: 478
• Erscheinungstermin: 5. November 2024
• Englisch
• Abmessung: 234mm x 156mm
• Gewicht: 453g
• ISBN-13: 9781032356716
• ISBN-10: 1032356715
• Artikelnr.: 70890437

Autorenporträt

Darren Lilleker is Professor of Political Communication in the Faculty of Media & Communication at Bournemouth University, UK, and Convenor of the Centre for Politics & Media Research. Daniel Jackson is Professor of Media and Communication in the Faculty of Media & Communication at Bournemouth University, UK. Bente Kalsnes is Professor in Political Communication at the Department of Communication, Kristiania University College, Norway. Claudia Mellado is Professor of Journalism in the School of Journalism at the Pontificia Universidad Católica de Valparaíso, Chile. Filippo Trevisan is Associate Professor of Public Communication and Associate Dean for Faculty Affairs in the School of Communication at American University in Washington, D.C., USA. Anastasia Veneti is Associate Professor in Marketing Communications in the Faculty of Media & Communication at Bournemouth University, UK.

Inhaltsangabe

Introduction: 21st century political campaigning Part 1: The campaign
environment 1. Political parties, interest groups and power 2. Network
media logic revisited: How social media have changed the logics of the
campaign environment 3. Polarization in online spaces: Distinguishing forms
of polarized politics 4. European approach(es) to regulating targeted
political advertising: Money, data, and more 5. Comparing political
communication in election and routine times: Are campaign periods
different? Part 2: Rhetoric and Persuasion 6. Populist rhetoric: Concepts,
uses and contexts 7. Populism, political campaigning and digital media: The
state of the art and some avenues for future research 8. Digital campaigns
of extremist violence through ressentiment: Mapping the emotional mechanism
of violent extremist manifestos 9. Political microtargeting: What is all
the fuzz about? Part 3: Campaign Strategies 10. Political advertising 11.
Political marketing as a campaign strategy 12. Immigrant identity and
partisanship in U.S. political campaigns 13. From disinformation campaigns
to influence operations: New campaign tactics and legacy media bypass in
the Philippines 14. Data-driven campaigning: Using data, analytics,
technology, and personnel for a new era of campaigning? Part 4: Campaign
tactics and platforms affordances 15. Digital meme culture between
political campaigning and participatory propaganda: Blurring the boundaries
16. The problems with social sedia affordances and digital political
campaigning 17. The evolution of platform policy: Governance by platforms
during political events 18. On the relationship between political
campaigning and echo chambers 19. Alternative media and political
campaigning 20. Social platforms and the spread of disinformation Part 5:
News and Journalism 21. Political campaigning and media systems theory:
Different strokes 22. Capture-driven bias in campaign coverage: Concepts,
conditions and contexts 23. Impartiality within political reporting and
election coverage 24. Agenda setting, news, and campaigns 25. News
consumption and knowledge acquisition in election campaigns Part 6:
Citizens and Voters 26. Political mobilisation 27. Young people and
participation in election campaigns 28. Online political participation: A
citizenship-oriented approach 29. Incivility and polarization: Causes and
consequences among politicians and the public Part 7: Civil Society 30.
Press and politics in electoral campaigns: Changes and continuities in an
era of digital activism 31. Digital activism and social movements:
Educommunication, innovation and participation in civil society media 32.
Digital advocacy and algorithms: Challenges and opportunities for civil
society 33. Hashtag activism 34. Athletes as activists and political
influencers: Leveraging the power of public platforms to promote issues,
ideas, and political candidates