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The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and…mehr

Produktbeschreibung
The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.
Autorenporträt
José Antonio Muñiz-Velázquez is a teacher, researcher, and head of the Department of Communication and Education at Universidad Loyola Andalucía. He is the author of several publications about positive ccommunication. Cristina M. Pulido is a teacher and researcher at the Department of Journalism and Communication Sciences of Universitat Autònoma de Barcelona. Her PhD in communication, art, and education is from the University of Barcelona. Her main research interest is in the promotion of social change through media, especially overcoming sexual abuse. She has participated in diverse competitive research projects and published in the main international scientific journals.