Robin L. Nabi, Mary Beth Oliver

The SAGE Handbook of Media Processes and Effects

• Gebundenes Buch

Produktbeschreibung

Comprehensive exploration of where media effects research has been in the last 20 years, andwhat the future might hold for the field as rapid changes in the media environment continue.

Produktdetails

• Verlag: SAGE Publications Inc
• Artikelnr. des Verlages: B59964C
• Seitenzahl: 656
• Erscheinungstermin: 11. September 2009
• Englisch
• Abmessung: 260mm x 183mm x 39mm
• Gewicht: 1304g
• ISBN-13: 9781412959964
• ISBN-10: 1412959969
• Artikelnr.: 26377042

Inhaltsangabe

PART I. CONCEPTUAL AND METHODOLOGICAL ISSUES
1. A Retrospective and Prospective Look at Media Effects - Jennings Bryant,
Dolf Zillmann
2. Conceptualizing the Audience - W. James Potter
3. Quantitative Methods and Causal Inference in Media Effects Research -
Itzhak Yanovitzky, Kathryn Greene
4. Qualitative Methods - Thomas R. Lindlof
PART II. SOCIETY, POLITICS, AND CULTURE
5. Cultivation Analysis and Media Effects - Michael Morgan
6. Framing and Agenda Setting - Dhavan V. Shah, Douglas M. McLeod, Melissa
R. Gotlieb, Nam-Jin Lee
7. The Influence of Presumed Media Influence: Origins and Implications of
the Third-Person Perception - Nurit Tal Or, Yariv Tsfati, Albert C. Gunther
8. News and Poliltics - Vincent Price, Lauren Feldman
9. Media Effects and Cultural Studies: A Contentious Relationship - Toby
Miller
PART III. MESSAGE SELECTION AND PROCESSING
10. Uses and Gratifications: An Evolving Perspective of Media Effects -
Alan M. Rubin
11. Entertainment - Mary Beth Oliver
12. Current Research in Media Priming - David R. Roskos-Ewoldsen, Beverly
Roskos-Ewoldsen
13. The Limited Capacity Model of Motivated Mediated Message Processing -
Annie Lang
14. Emotion and Media Effects - Robin L. Nabi
15. Mediated Relationships and Media Effects: Parasocial Interaction and
Identification - Jonathan Cohen
16. Individual Differences in Media Effects - Marina Krcmar
17. Media Use and the Social Environment - Daniel G. McDonald
PART IV. PERSUASION AND LEARNING
18. Theories of Persuasion - Daniel J. O¿Keefe
19. Social Cognitive Theory and Media Effects - Frank Pajares, Abby
Prestin, Jason Chen, Robin L. Nabi
20. Emerging Issue in Advertising Research - L.J. Shrum, Tina M. Lowrey,
Yuping Liu
21. Media Effects and Population Health - K. Viswanath, Sherri Flynt
Wallington, Kelly D. Blake
22. Educational Television - Marie-Louise Mares
23. Media Literacy - W. James Potter, Sahara Byrne
PART V. CONTENT AND AUDIENCES
24. Violent Media Effects - Brad J. Bushman, L. Rowell Huesmann, Jodi L.
Whitaker
25. Racial/Ethnic Stereotyping and the Media - Dana E. Mastro
26. Media and the Body - Kristen Harrison
27. Media and Sexuality - Jane D. Brown
28. Perceptions of Media Realism and Reality TV - Alice E. Hall
29. The Effects of Viewing Televised Sports - Arthur A. Raney
30. Digital Games - Peter Vorderer, Ute Ritterfeld
31. Children and Adolescents: Distinctive Audiences of Media Content -
Barbara J. Wilson, Kristin L. Drogos
PART VI. MEDIUM ISSUES
32. Diffusion of Innovations: Theoretical Extensions - Ronald E. Rice
33. Displacement Effects - Jennings Bryant, Wes Fondren
34. Medium Theory: An Alternative to the Dominant Paradigm of Media Effects
- Joshua Meyrowitz
35. The Evolution of Media System Dependency Theory - Sandra J.
Ball-Rokeach, Joo-Young Jung
36. Media Effects 2.0: Social and Psychological Effects of Communication
Technologies - S. Shyam Sundar
37. The Study of Media Effects in the Era of Internet Communication -
Miriam J. Metzger