The Science of Customer Connections - Karrh, Jim (Jim Karrh)
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  • Broschiertes Buch

"The vast majority of word-of-mouth happens offline, in everyday conversations. This book offers simple concepts plus practical guidance for individual professionals, teams, and complex organizations to be part of those conversations in ways that grow their business"--

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Produktbeschreibung
"The vast majority of word-of-mouth happens offline, in everyday conversations. This book offers simple concepts plus practical guidance for individual professionals, teams, and complex organizations to be part of those conversations in ways that grow their business"--
Autorenporträt
Jim Karrh, PhD an award-winning columnist, contributor to the American Marketing Association's Executive Circle blog, and host of the Manage Your Message podcast. He earned his MBA from Duke University's Fuqua School of Business, where he was named a Fuqua Scholar. He lives with his wife Alison and their three sons in Little Rock, Arkansas.