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In just a few short years, social media has become a worldwide phenomenon where Facebook updates or tweets are mini press releases read by thousands of people every day. Your small business can also get in the game, using social media as a free public relations tool! In this book, authors Berkley and Walter answers all of these questions and explain why social media is such an important tool for small business.

Produktbeschreibung
In just a few short years, social media has become a worldwide phenomenon where Facebook updates or tweets are mini press releases read by thousands of people every day. Your small business can also get in the game, using social media as a free public relations tool! In this book, authors Berkley and Walter answers all of these questions and explain why social media is such an important tool for small business.
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Autorenporträt
Holly Berkley is a website producer and Internet marketing consultant with more than 15 years of experience. Her Internet marketing company, Berkley Web Strategies, merged with a top hosting and technology company to form Vantage Internet Services. Holly is now an independent consultant. Holly is also the author of Marketing in the New Media and Low-Budget Online Marketing, also available from Self-Counsel Press. Amanda Walter is a PR professional who has worked inside some of the world's largest AEC firms, and brings her hands-on experience to this book.