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Examines public opinion as a form of social control in which individuals, almost instinctively sensing the opinions of those around them, shape their behaviour to prevailing attitudes about what is acceptable. For the second edition, Noelle-Neumann has added three new chapters.

Produktbeschreibung
Examines public opinion as a form of social control in which individuals, almost instinctively sensing the opinions of those around them, shape their behaviour to prevailing attitudes about what is acceptable. For the second edition, Noelle-Neumann has added three new chapters.
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Autorenporträt
Elisabeth Noelle-Neumann is founder and director of the Public Opinion Research Center in Allensbach, Germany, and professor of communications research at the University of Mainz.