Ecology has become an integral part of the strategic context in which corporations operate. This book examines fully the strategic issues, concepts and tools which managers must understand to sustain their own business competitiveness as society evolves toward a new definition of progress. In addition, it is argued that strategic environmental management provides an excellent learning context for the development of more general competitive capabilities.
Ecology has become an integral part of the strategic context in which corporations operate. This book examines fully the strategic issues, concepts and tools which managers must understand to sustain their own business competitiveness as society evolves toward a new definition of progress. In addition, it is argued that strategic environmental management provides an excellent learning context for the development of more general competitive capabilities.
ULRICH STEGER holds the Alcan Chair of Environmental Management at IMD, Lausanne, Switzerland. He was previously a member of the Executive Board of Volkswagen and Economic Minister in the German state of Hesse before going back to academia. RALPH MEIMA is Researcher and Instructor at the International Institute for Industrial Environmental Economics at Lund University, Sweden.
Inhaltsangabe
Introduction PART 1: BACKGROUND ISSUES The Environmental State of Our World: Can We Locate the Real Problem? Ecology, Economics, and Industry PART 2: THE CONTEXT OF ENVIRONMENTAL MANAGEMENT Social Trends Environmental Management: the Shape of the Future? Environment and the Consumer The Instruments of Environmental Policy Environmental Protection and International Competition The Strategic Fusing of Economy and Ecology: Three Examples PART 3: THE NORMATIVE AND STRATEGIC DIMENSIONS OF CORPORATE ENVIRONMENTAL MANAGEMENT Corporate Objectives and Environmental Protection Generic Environmental Management Strategies Three Tools for Strategic Analysis of Environmental Markets Strategic Control and Risk Management Environmental Management Tools for Strategic Control PART 4: INTEGRATED CORPORATE ENVIRONMENTAL MANAGEMENT Environmental Production Management Environmental Marketing Management Environmental Technology Management The Organization of Environmental Management Environmental Human Resource Management Conclusions: Sustaining the Corporation
Introduction PART 1: BACKGROUND ISSUES The Environmental State of Our World: Can We Locate the Real Problem? Ecology, Economics, and Industry PART 2: THE CONTEXT OF ENVIRONMENTAL MANAGEMENT Social Trends Environmental Management: the Shape of the Future? Environment and the Consumer The Instruments of Environmental Policy Environmental Protection and International Competition The Strategic Fusing of Economy and Ecology: Three Examples PART 3: THE NORMATIVE AND STRATEGIC DIMENSIONS OF CORPORATE ENVIRONMENTAL MANAGEMENT Corporate Objectives and Environmental Protection Generic Environmental Management Strategies Three Tools for Strategic Analysis of Environmental Markets Strategic Control and Risk Management Environmental Management Tools for Strategic Control PART 4: INTEGRATED CORPORATE ENVIRONMENTAL MANAGEMENT Environmental Production Management Environmental Marketing Management Environmental Technology Management The Organization of Environmental Management Environmental Human Resource Management Conclusions: Sustaining the Corporation
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