The Ten Rules for Sales Success - Azar, Brian
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People often forget the obvious: business involves human interaction. It is crucial to recognize and respond to a client's, colleagues, or employees preferred method of communication. However, many people sometimes lose confidence in their own instincts and their understanding of good relationship. Recognizing this need, Brian Azar founded The Sales and Coaching Catalyst more than 39 years ago. Brian adapted a unique approach from several disciplines in order to assist people and organizations in improving their communication skills. Utilizing key concepts from the science of neuro-linguistic…mehr

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Produktbeschreibung
People often forget the obvious: business involves human interaction. It is crucial to recognize and respond to a client's, colleagues, or employees preferred method of communication. However, many people sometimes lose confidence in their own instincts and their understanding of good relationship. Recognizing this need, Brian Azar founded The Sales and Coaching Catalyst more than 39 years ago. Brian adapted a unique approach from several disciplines in order to assist people and organizations in improving their communication skills. Utilizing key concepts from the science of neuro-linguistic programming, Brian created programs that focus on identifying the most common styles of communication. Participants and clients learn how to utilize and improve those styles in order to establish superior rapport and reach their goals. After being a top sales person, sales manager, and trainer, Brian Azar left Xerox in 1980 to form The Sales and Coaching Catalyst Inc. Brian's companies offer training sessions, workshops, programs, key note speakers, and personal and executive coaching for corporations, small businesses, and individuals. In addition to communication skills, Brian offers training, coaching and public speaking, on peak performance, team building, communication mastery skills, including Neuro-Linguistic Programming, using a blend of music, props, and interactive exercises.
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Autorenporträt
For more than 30 years, Brian Azar's sales training and coaching methods have changed the way people sell. As president of The Sales Catalyst, Inc., for the last 25 years, he has conducted sales training and management seminars throughout the United States and around the world for corporations, business groups, associations and the general public. A dynamic, results-oriented public speaker, noted sales trainer and business consultant, Brian has helped sales and business professionals just like you experience success through training, motivation, planning and consulting. As a record-breaking sales representative and sales manager for Xerox Corporation, he has a unique viewpoint on both large and small businesses, and the needs of companies in today's global economy and digital world. In this book, Brian offers you his insight into how you can get ahead though a better understanding of the rules of the game. He is well respected for his Neuro-Linguistic and Sales Doctor techniques, writes frequently for Success Magazine and has even been seen on television, on the NBC program "Working in America."