Fifty years after Richard Hoggart's pioneering volume "The Uses of Literacy" reshaped the educational response to popular culture, John Hartley extends Hoggart's argument into digital media by introducing the fields of digital literacy and mass media studies and explaining their potential uses and advantages, particularly concerning creative projects. Encouraging mass participation in the evolutionary growth of knowledge, this revealing study speculates how today's fad can become tomorrow's scientific method and argues that digital literacy's effect on society, education, and popular culture should not be underestimated.…mehr
Fifty years after Richard Hoggart's pioneering volume "The Uses of Literacy" reshaped the educational response to popular culture, John Hartley extends Hoggart's argument into digital media by introducing the fields of digital literacy and mass media studies and explaining their potential uses and advantages, particularly concerning creative projects. Encouraging mass participation in the evolutionary growth of knowledge, this revealing study speculates how today's fad can become tomorrow's scientific method and argues that digital literacy's effect on society, education, and popular culture should not be underestimated.
John Hartley is a research director at Queensland University of Technology. He is the editor of The International Journal of Cultural Studies and the author of Communication, Cultural and Media Studies.
Inhaltsangabe
1. Repurposing Literacy:'There Are Other Ways of Being in the Truth' 1 2. From the Consciousness Industry to the Creative Industries: Consumer-created Content, Social Network Markets and the Growth of Knowledge 3. Bardic Television: From the'Bardic Function' to the'Eisteddfod Function' 4. Uses of YouTube Digital Literacy and the Growth of Knowledge 5. Digital Storytelling: Problems of Expertise and Scalability in Self-Made Media 6. A Writing Public: Journalism as a Human Right 7. Fashion as Consumer Entrepreneurship: Emergent Risk Culture, Social Network Markets and the Launch of Vogue in China 8.'The Future Is an Open Future': Towards the'Chinese Century' and Cultural Science Notes References Acknowledgements Index
1. Repurposing Literacy:'There Are Other Ways of Being in the Truth' 1 2. From the Consciousness Industry to the Creative Industries: Consumer-created Content, Social Network Markets and the Growth of Knowledge 3. Bardic Television: From the'Bardic Function' to the'Eisteddfod Function' 4. Uses of YouTube Digital Literacy and the Growth of Knowledge 5. Digital Storytelling: Problems of Expertise and Scalability in Self-Made Media 6. A Writing Public: Journalism as a Human Right 7. Fashion as Consumer Entrepreneurship: Emergent Risk Culture, Social Network Markets and the Launch of Vogue in China 8.'The Future Is an Open Future': Towards the'Chinese Century' and Cultural Science Notes References Acknowledgements Index
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