The Value Factor - Hurd, Mark; Nyberg, Lars
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Praise for The Value Factor " It's called 'The Information Age' for a reason. Information, even more than capital assets, products, or brands, will be the best source of sustainable competitive advantage. In this book, Nyberg and Hurd have succeeded in outlining a vision and a plan for putting that information to work in ways that drop directly to the bottom line. Better read it if you plan to do any business in the 21st century." Don Peppers and Martha Rogers Founders Peppers & Rogers Group Authors of The One to One Future "In The Value Factor, Mark Hurd and Lars Nyberg bring us a fresh…mehr

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Produktbeschreibung
Praise for The Value Factor " It's called 'The Information Age' for a reason. Information, even more than capital assets, products, or brands, will be the best source of sustainable competitive advantage. In this book, Nyberg and Hurd have succeeded in outlining a vision and a plan for putting that information to work in ways that drop directly to the bottom line. Better read it if you plan to do any business in the 21st century." Don Peppers and Martha Rogers Founders Peppers & Rogers Group Authors of The One to One Future "In The Value Factor, Mark Hurd and Lars Nyberg bring us a fresh perspective on some of the most important, common sense factors that have enabled companies to better leverage data for competitive advantage and business success." Randy Mott Senior Vice President and CIO Dell "Congratulations to authors Hurd and Nyberg, who show us how leaders maximize excellence by maximizing the value of information with every decision. It's the only way to see the road ahead while doing business at the speed of light." Dipak C. Jain Dean Kellogg School of Management, Northwestern University "A must read for busy executives looking for every advantage for their firm. Tech giant NCR's Hurd and Nyberg show how to turn often overlooked and undervalued information into a super-performing asset" Michael Treacy Author of Double-Digit Growth and The Discipline of Market Leaders
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Autorenporträt
Mark Vincent Hurd is CEO of Oracle Corporation and serves on the board of directors. He previously served as chairman, chief executive officer, and president of Hewlett-Packard, before resigning in 2010. He also currently serves on the Board of Directors at the Menlo Park startup Globality Inc. Lars Gunnar Nyberg is a Swedish businessman. He was the CEO of NCR Corporation from 1995 through 2003.