The Value Matrix Approach, Creating Wealth and Success by Reaching Your Personal and Business Goals - Brown, Steven
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What is value? Business markets are undergoing an evolution similar to that of the industrial revolution, but in this case, it's the electronic commerce revolution and its ability to offer value. You've undoubtedly heard the term, but like most business people, you may be hard pressed to come up with a clear definition of value. By value, do we mean savings, benefits, quality, convenience, etc? To further complicate matters is trying to determine what it means for your customers. An important point to consider is whose definition would you accept, yours, a consumer, a visitor, a business…mehr

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Produktbeschreibung
What is value? Business markets are undergoing an evolution similar to that of the industrial revolution, but in this case, it's the electronic commerce revolution and its ability to offer value. You've undoubtedly heard the term, but like most business people, you may be hard pressed to come up with a clear definition of value. By value, do we mean savings, benefits, quality, convenience, etc? To further complicate matters is trying to determine what it means for your customers. An important point to consider is whose definition would you accept, yours, a consumer, a visitor, a business partner, an employee? The beauty of using the Value Matrix Approach is that you will be able to uncover what all of them think, and act accordingly. Looking towards the future it can be seen that in order to compete in electronic commerce, or for that matter any business, value must be delivered. However, value must not be delivered in the eyes of the organization but rather in the eyes of the customer.
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Autorenporträt
As a child, Steven read anything he could get his hands on, sharing his favorite stories with his younger brothers and then acting them out, especially if this required sword fighting on horseback. When they ran out of books, he wrote his own, including his brothers as the main characters by sketching illustrations on magazine clippings. Meanwhile, Erin fell in love with llamas and with the books of Anne McCaffrey, whose Dragonriders of Pern series inspired her to become a writer. When she finally met Anne McCaffrey at a fantasy convention some two decades later, she wept uncontrollably throughout the entire affair. She does significantly better with llamas. Together, they are Dragon Authors, writing science fiction and fantasy for teens and adults. Their short fiction has been published in the Hugo-nominated Andromeda Spaceways Inflight Magazine. The first volume of their newest series, Tales of the Wendy, was named by Goodreads as one of the hottest new YA series of 2018. Fans of Tales of the Wendy describe their writing as "fresh, descriptive,""witty and clever," reminiscent of the "writing style of The Princess Bride," with twists that are "crazy and perfect." You can find Erin and Steven (aka The Dragon Authors) at https://dragonauthors.com/bookwyrms/, or on Twitter, Facebook, Instagram and YouTube as @DragonAuthors.