Giovanni Schiuma

Broschiertes Buch

The Value of Arts for Business

Beschreibung

Organisations often assume that the arts have nothing to offer from a business perspective. The Value of Arts for Business challenges this view by showing how the arts, in the form of Arts-based Initiatives (ABIs), can be used to enhance value-creation capacity and boost business performance.

Produktdetails

• Verlag: Cambridge University Press
• Seitenzahl: 314
• Erscheinungstermin: 29. August 2012
• Englisch
• Abmessung: 229mm x 152mm x 18mm
• Gewicht: 472g
• ISBN-13: 9781107412460
• ISBN-10: 1107412463
• Artikelnr.: 37452995