Daniel Aronson is the creator of InVEST which quantifies value from sustainability and responsibility, and has helped clients quantify more than $2 billion in sustainability-driven business value. He is also the creator of Impact Science, Customer Science, Stakeholder Science, and True Plastic Impact.
Inhaltsangabe
Contents: Series Foreword vii 1 Introduction 1 2 Submerged Value 13 Part I: Now More than Ever 17 3 Closer to 2070 than 1970 19 Part II: CORE Customers 29 4 Customers’ Emotions, Experiences, and Behavior 31 5 Trust and Customer Economics 47 Part III: CORE Operations 65 6 More Efficient 67 7 More Innovative 79 8 Smarter 89 Part IV: CORE Risk 105 9 Threats 111 10 Vulnerability 129 11 Magnitude 159 Part V: CORE Employees 175 12 Magnetic Values 177 13 The Clean Energy of Purpose 191 Part VI: Leadership 213 14 Why Follow You? 215 Part VII: Coda 231 15 Moving Forward 233 Acknowledgments 241 Notes 243 Index 287
Contents: Series Foreword vii 1 Introduction 1 2 Submerged Value 13 Part I: Now More than Ever 17 3 Closer to 2070 than 1970 19 Part II: CORE Customers 29 4 Customers’ Emotions, Experiences, and Behavior 31 5 Trust and Customer Economics 47 Part III: CORE Operations 65 6 More Efficient 67 7 More Innovative 79 8 Smarter 89 Part IV: CORE Risk 105 9 Threats 111 10 Vulnerability 129 11 Magnitude 159 Part V: CORE Employees 175 12 Magnetic Values 177 13 The Clean Energy of Purpose 191 Part VI: Leadership 213 14 Why Follow You? 215 Part VII: Coda 231 15 Moving Forward 233 Acknowledgments 241 Notes 243 Index 287
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