Michael W. Traugott, Paul L. Lavrakas

The Voter's Guide to Election Polls

• Gebundenes Buch

Produktbeschreibung

In this book Michael Traugott and Paul Lavrakas give voters everything they need to know about election polls and why it matters that we understand them. If statistics are worse than lies, just think what misreading the polls can do!

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Produktdetails

• Verlag: RLPG/Galleys
• Fourth Edition
• Seitenzahl: 232
• Erscheinungstermin: 28. Dezember 2007
• Englisch
• Abmessung: 235mm x 157mm x 18mm
• Gewicht: 535g
• ISBN-13: 9780742547162
• ISBN-10: 0742547167
• Artikelnr.: 23541666

Autorenporträt

By Michael W. Traugott and Paul L. Lavrakas

Inhaltsangabe

Chapter 1 Introduction Chapter 2 What Are Polls and Surveys? And Why Are
They Conducted? Chapter 3 What Are Election Polls? How Are They Conducted?
Chapter 4 How Do Political Candidates and Organizations Use Poll Data?
Chapter 5 How Do News Organizations Collect and Report Poll Data? Chapter 6
Why Do Pollsters Use Samples? Chapter 7 How Are Questionnaires Put
Together? Chapter 8 How Do Interviews Take Place? Chapter 9 How Do Media
Organizations Analyze Polls? Chapter 10 How Can I Evaluate Published Poll
Results? Chapter 11 What Are Some Common Problems and Complaints about
Polls? Chapter 12 Epilogue Chapter 13 Appendix A: Standards for Disclosing
Information about the Methodology of Public Polls Chapter 14 Appendix B:
Sample Tolerances (Sampling Errors) for Samples of Different Sizes Chapter
15 Glossary Chapter 16 Index Chapter 17 About the Authors