The Zero Dollar Car: How the Revolution in Big Data Will Change Your Life - Ellis, John
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Car Today, House Tomorrow. Be Change Ready. Take a look at the sensors in your car - the microphone for hands-free phone conversations, for instance. The information they collect is extraordinarily valuable for companies that want to know more about you, and about people like you. In fact, these companies may be willing to trade money for that data and drastically reduce the cost of buying your car. In The Zero Dollar Car, author John Ellis gives us an insider's account of how Big Data is poised to transform the auto business and will do the same in other sectors. This is the the story of a…mehr

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Produktbeschreibung
Car Today, House Tomorrow. Be Change Ready. Take a look at the sensors in your car - the microphone for hands-free phone conversations, for instance. The information they collect is extraordinarily valuable for companies that want to know more about you, and about people like you. In fact, these companies may be willing to trade money for that data and drastically reduce the cost of buying your car. In The Zero Dollar Car, author John Ellis gives us an insider's account of how Big Data is poised to transform the auto business and will do the same in other sectors. This is the the story of a maverick at the cusp of a profound change that will shake up the business of cars, appliances, homes and most other things we buy today. In The Zero Dollar Car, Ellis shows the power of software and open source and how they will forever change the transportation world. --Jim Zemlin, Executive Director, Linux Foundation
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Autorenporträt
Normal 0 false false false EN-US JA X-NONE John Ellis is the managing director of Ellis & Associates, the management consulting firm that serves clients in the world where automotive, consumer, connectivity, and software intersect. Until recently, he was Global Technologist and Head of the Ford Developer Program with Ford Motor Company. Under his leadership, John's team delivered a number of automotive industry firsts including SmartDeviceLink, the open source version of Ford's award-winning AppLink technology that connected devices to vehicles. Before joining Ford, John held key leadership positions at Motorola, where he helped to develop, market, and sell Motorola's mobile software and services, their software developer ecosystem, and industry-leading Open Source Software program. John speaks around the world on software security and the new business models in the connected world. For speeches, panels, and keynotes, he is represented by Big Speak.