Edward de Bono

Think!

Before It's Too Late

• Broschiertes Buch

Produktbeschreibung

How we think, why we think that way and how, using simple techniques, we can think better - by the world famous creative thinking guru. The world is full of problems and conflicts. So why can we not solve them? De Bono examines why we think the way we do from a historical perspective and uses some of his famous thinking techniques combined with new ideas to show us how to change the way we think. If we strengthen our ability and raise our thinking level, other areas of our life - both personal and business success - will improve.

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According to Edward de Bono, world thinking cannot solve world problems because world thinking is itself the problem. De Bono examines why we think the way we do from a historical perspective and uses some of his famous thinking techniques, such as lateral thinking, combined with new ideas to show us how to change the way we think.

Produktdetails

• Verlag: Random House UK
• Artikelnr. des Verlages: 614579
• Seitenzahl: 272
• Erscheinungstermin: 2. Juli 2009
• Englisch
• Abmessung: 214mm x 134mm x 24mm
• Gewicht: 304g
• ISBN-13: 9780091924096
• ISBN-10: 009192409X
• Artikelnr.: 23553849

Autorenporträt

Edward de Bono studied at Christ Church, Oxford (as a Rhodes Scholar). He also holds a PhD from Cambridge and an MD from the University of Malta. He has held appointments at the universities of Oxford, London, Cambridge and Harvard. In 1967 de Bono invented the now commonly used term 'lateral thinking' and, for many thousands, indeed millions, of people worldwide, his name has since become a symbol of creativity and new thinking. He has written numerous books, which have been translated into 34 languages, and his advice is sought by Nobel laureates and world leaders alike. www.debono.com