Andere Kunden interessierten sich auch für
![Computational Advertising]( "Computational Advertising")
Computational Advertising178,99 €![High-Velocity Digital Marketing: Silicon Valley Secrets to Create Breakthrough Revenue in Record Time]( "High-Velocity Digital Marketing: Silicon Valley Secrets to Create Breakthrough Revenue in Record Time")
High-Velocity Digital Marketing: Silicon Valley Secrets to Create Breakthrough Revenue in Record Time22,99 €![Sizing People Up: A Veteran FBI Agent's User Manual for Behavior Prediction]( "Sizing People Up: A Veteran FBI Agent's User Manual for Behavior Prediction")
Sizing People Up: A Veteran FBI Agent's User Manual for Behavior Prediction24,99 €![E-BUSINESS 21ST CENTURY (2ND ED)]( "E-BUSINESS 21ST CENTURY (2ND ED)")
E-BUSINESS 21ST CENTURY (2ND ED)121,99 €![Digitalisierung im Handel und in der Produktion. E-Commerce am Beispiel "e;Bergspezl"e;]( "Digitalisierung im Handel und in der Produktion. E-Commerce am Beispiel "e;Bergspezl"e;")
Digitalisierung im Handel und in der Produktion. E-Commerce am Beispiel "e;Bergspezl"e;17,95 €![The Conversion Equation]( "The Conversion Equation")
The Conversion Equation17,99 €![The Art of Conversion]( "The Art of Conversion")
The Art of Conversion20,99 €
![Digitalisierung im Handel und in der Produktion. E-Commerce am Beispiel "e;Bergspezl"e;](https://bilder.buecher.de/produkte/67/67842/67842989n.jpg "Digitalisierung im Handel und in der Produktion. E-Commerce am Beispiel "e;Bergspezl"e;")
This unique compendium provides a novel research on how time influences the conversions of advertising and product recommendation in E-commerce. It proposes time-aware conversion prediction models to solve the problem - what products should be recommended for a given period to maximize conversion? The volume also presents a series of researches on how to build data-driven attribution models to allocate the time-sensitive contribution of advertisements to the conversion. This must-have reference text will be invaluable for researchers, professionals, academics and graduate students keen in databases and artificial intelligence.