Prodip Das, Subhasish Chakraborty

Tourism in Assam and the Role of Public Relations.

A Case Study of Assam's Tourism Industry

• Broschiertes Buch

Produktbeschreibung

The North Eastern state of Assam is a land of stupendous dimensions. Blessed with a rich mosaic of culture, undulating mountains and off course haunting wilderness.In spite of it's rich tourism potential, Assam is yet to make it's mark in the competitive global tourism landscape. Also, the splendid isolation from mainland India means that Assam is far from being the easiest tourist destination in India to travel around. A visit to Assam is not something that you clinically see. It is a total experience. Apart from a sound infrastructure, Public Relations has tremendous implications in the Tourism industry and the mission of this piece of work is to offer strategic PR insights that might open up a world of possibilities for not just Assam, but also the other 7 sister states of India's North East.

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Produktdetails

• Verlag: LAP Lambert Academic Publishing
• Seitenzahl: 52
• Erscheinungstermin: 2. Mai 2018
• Englisch
• Abmessung: 220mm x 150mm x 4mm
• Gewicht: 96g
• ISBN-13: 9783659459153
• ISBN-10: 3659459151
• Artikelnr.: 52732262

Autorenporträt

Prodip Das est un académicien de l'État indien du Bengale occidental. Il a été responsable du département d'éducation du Hiralal Mazumdar Memorial College for Women, Kolkata, en tant que chef de département. Il a à son actif de nombreux articles de recherche sur une grande variété de sujets dans le domaine de l'éducation, y compris le tourisme et les voyages.