This book is the first to explore Arabic tourism from a business viewpoint and focuses on business planning, management and marketing destinations in the Arab World. It examines similarities and differences in the emergence and development of the tourism industry in countries across the Arab world as well as its inbound and outbound travel flows.
This book is the first to explore Arabic tourism from a business viewpoint and focuses on business planning, management and marketing destinations in the Arab World. It examines similarities and differences in the emergence and development of the tourism industry in countries across the Arab world as well as its inbound and outbound travel flows.
Hamed Almuhrzi is Assistant Professor and Head of Department, International Business Administration, Rustaq College of Applied Sciences, Ministry of Higher Education, Oman. His research interests include visitor studies, visitor experience, heritage and cultural tourism, Arab tourism, Muslim tourism and interpretation. Hafidh Alriyami is Lecturer in International Business Administration, Rustaq College of Applied Sciences, Ministry of Higher Education, Oman. His research focuses on Muslim tourism, Arab tourism, sustainable tourism and the psychology of tourist behaviour. Noel Scott is Professor and Deputy Director at Griffith Institute for Tourism, Griffith University, Australia. His research interests are experience design, Arab tourism, Muslim tourism, destination marketing and management.
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