Stephen J. Page (UK University of Hertfordshire), Joanne Connell

Tourism

A Modern Synthesis

• Broschiertes Buch

Produktbeschreibung

Tourism can be a challenging subject for students because it is both dynamic and susceptible to economic turbulence and shifts in trends. Tourism: A Modern Synthesis is an essential textbook for tourism students seeking a clear and comprehensive introduction to their studies that addresses these challenges.

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Produktdetails

• Verlag: Taylor & Francis Ltd
• 5 ed
• Seitenzahl: 634
• Erscheinungstermin: 21. Mai 2020
• Englisch
• Abmessung: 282mm x 217mm x 31mm
• Gewicht: 1824g
• ISBN-13: 9780367437367
• ISBN-10: 0367437368
• Artikelnr.: 59356402

Autorenporträt

Stephen J. Page is Associate Dean (Research) and Professor of Business and Management, Hertfordshire Business School, University of Hertfordshire, UK. Joanne Connell is Senior Lecturer in Tourism Management, University of Exeter Business School, Exeter, UK.

Inhaltsangabe

1. Introduction to tourism: Themes, concepts and issues. 2. The evolution
and development of tourism. 3. Understanding tourism demand. 4.
Understanding the tourist as a consumer. 5. Understanding and managing
tourism supply: An introductory framework. 6. Information communication
technologies in tourism. 7. Travel intermediaries: Tour operators and
agents. 8. Transporting the tourist. 9. Visitor attractions. 10. Tourism
accommodation and hospitality services. 11. Human resource management in
tourism. 12. Tourism and entrepreneurship. 13. The role of the public
sector in tourism. 14. Marketing tourism. 15. Marketing tourism
destinations. 16. Economic impacts. 17. Social and cultural impacts. 18.
Environmental impacts. 19. The challenge of sustainability. 20. Urban
tourism. 21. Rural tourism. 22. Coastal and resort tourism. 23. Tourism in
the less developed world. 24. Planning and managing the tourist experience.
25. Tourist health and safety: Global challenges for tourism. 26. Event
tourism. 27. The future of tourism.