Recent elections in Mexico have seen dramatic changes in public opinion toward political parties. Focusing on the elections of 1994 and 1997, the book evaluates campaign strategies, voting habits, party loyalty and the decline of the Institutional Revolutionary Party (PRI). It begins by situating the transformation of Mexico's parties in historical context, then goes on to consider the role of gender and the resurgence of the Mexican left. The contributors, drawn from the U.S. and Mexico, focus on both the strategies of political parties to woo voters, and how voters actually respond. They…mehr
Recent elections in Mexico have seen dramatic changes in public opinion toward political parties. Focusing on the elections of 1994 and 1997, the book evaluates campaign strategies, voting habits, party loyalty and the decline of the Institutional Revolutionary Party (PRI). It begins by situating the transformation of Mexico's parties in historical context, then goes on to consider the role of gender and the resurgence of the Mexican left. The contributors, drawn from the U.S. and Mexico, focus on both the strategies of political parties to woo voters, and how voters actually respond. They also develop several methodological innovations for studying public opinion that can be applied beyond the case of Mexico.
Jorge I. Dominguez is the Director of the Weatherhead Center for International Affairs and Clarence Dillon Professor of International Affairs at Harvard University. Alejandro Poire is a young scholar at Harvard University and is Visiting Professor at Instituto Technologico Autonomo de Mexico.
Inhaltsangabe
List of Figures ,List of Tables ,Preface ,1. Jorge I. Domínguez The Transformation of Mexico's Electoral and Party Systems, 1988 1997: An Introduction ,2. Alejandro Poiré Retrospective Voting, Partisanship, and Loyalty in Presidential Elections: 1994 ,3. Linda S. Stevenson Gender Politics in the Mexican Democratization Process: Electing Women and Legislating Sex Crimes and Affirmative Action, 1988 97 ,4. Kathleen Bruhn The Resurrection of the Mexican Left in the 1997 Elections: Implications for the Party System ,5. Alejandro Moreno Campaign Awareness and Voting in the 1997 Mexican Congressional Elections ,6. Chappell Lawson Why Cardenas Won: The 1997 Elections in Mexico City ,7. Alberto Cinta Uncertainty and Electoral Behavior in Mexico in the 1997 Congressional Elections ,8. Beatriz Magaloni Is the PRI Fading? Economic Performance, Electoral Accountability and Voting Behavior in the 1994 and 1997 Elections ,Index
List of Figures ,List of Tables ,Preface ,1. Jorge I. Domínguez The Transformation of Mexico's Electoral and Party Systems, 1988 1997: An Introduction ,2. Alejandro Poiré Retrospective Voting, Partisanship, and Loyalty in Presidential Elections: 1994 ,3. Linda S. Stevenson Gender Politics in the Mexican Democratization Process: Electing Women and Legislating Sex Crimes and Affirmative Action, 1988 97 ,4. Kathleen Bruhn The Resurrection of the Mexican Left in the 1997 Elections: Implications for the Party System ,5. Alejandro Moreno Campaign Awareness and Voting in the 1997 Mexican Congressional Elections ,6. Chappell Lawson Why Cardenas Won: The 1997 Elections in Mexico City ,7. Alberto Cinta Uncertainty and Electoral Behavior in Mexico in the 1997 Congressional Elections ,8. Beatriz Magaloni Is the PRI Fading? Economic Performance, Electoral Accountability and Voting Behavior in the 1994 and 1997 Elections ,Index
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