"A business name, the names of key products, logos, packaging, and slogans can all function as trademarks that distinguish a business and its products and services. This book has the most up-to-date information on selecting and protecting a great trademark and registering and maintaining a trademark with the federal government. It explains how to choose a trademark that distinguishes a business from competitors, search for conflicting marks, register a mark with the U.S. Patent and Trademark Office, protect marks from unauthorized use by others, resolve trademark disputes outside the…mehr
"A business name, the names of key products, logos, packaging, and slogans can all function as trademarks that distinguish a business and its products and services. This book has the most up-to-date information on selecting and protecting a great trademark and registering and maintaining a trademark with the federal government. It explains how to choose a trademark that distinguishes a business from competitors, search for conflicting marks, register a mark with the U.S. Patent and Trademark Office, protect marks from unauthorized use by others, resolve trademark disputes outside the courtroom, and create an internet presence and secure a domain name"--Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Stephen Fishman has dedicated his career as an attorney and author to writing useful, authoritative, and recognized guides on business, taxation, and intellectual property matters for small businesses, entrepreneurs, independent contractors, and freelancers. He is the author of 20 books and hundreds of articles, and has been quoted in The New York Times, Wall Street Journal, Chicago Tribune, and many other publications. Among his books are Every Landlord's Tax Deduction Guide, Deduct It! Lower Your Small Business Taxes, and Working for Yourself: Law & Taxes for Independent Contractors, Freelancers & Gig Workers of All Types, published by Nolo. He is a two-time recipient of the Independent Book Publishers Association's Benjamin Franklin Award.
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