Christopher A Bartlett, Paul W Beamish, Andrew Delios

Transnational Management

Concepts and Cases in Cross-Border Management

• Gebundenes Buch

Produktbeschreibung

"Transnational Management offers an integrated framework describing the strategic tasks, organizational capabilities and management roles and responsibilities for successful and responsible managers of international businesses in today's global environment. Original frameworks, influential concepts and practical examples are included throughout"--

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Produktdetails

• Verlag: Cambridge University Press
• 9th edition
• Seitenzahl: 544
• Erscheinungstermin: 28. November 2024
• Englisch
• ISBN-13: 9781009488556
• ISBN-10: 1009488554
• Artikelnr.: 71855682

Inhaltsangabe

Introduction: so what is transnational management?; Part I. The Strategic
Imperatives: 1. Expanding abroad: motivations, means and mentalities; 2.
Understanding the international context: responding to conflicting
environmental forces; 3. Developing transnational strategies: building
layers of competitive advantage; Part II. The Organizational Challenge: 4.
Developing a transnational organization: managing integration,
responsiveness and flexibility; 5. Creating worldwide innovation and
learning: exploiting cross-border knowledge management; 6. Engaging in
cross-border collaboration: managing across corporate boundaries; Part III.
The Managerial Implications: 7. Building new management capabilities: key
to effective implementation; 8. Shaping the transnational's future:
defining an evolving global role.