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The book views the contemporary economy as an economy of persuasion, where firms and institutions assign resources to rhetoric, image, and reputation rather than production of goods and services. It examines critically phenomena such as the knowledge society, consumption, higher education, organizational change, professionalization, and leadership.

Produktbeschreibung
The book views the contemporary economy as an economy of persuasion, where firms and institutions assign resources to rhetoric, image, and reputation rather than production of goods and services. It examines critically phenomena such as the knowledge society, consumption, higher education, organizational change, professionalization, and leadership.
Autorenporträt
Mats Alvesson is Professor of Business Administration at the University of Lund, Sweden and at University of Queensland Business School, Australia. Recent books include Qualitative Research and Theory Development (Sage 2011, with Dan Kärreman), Interpreting Interviews (Sage 2011), Metaphor we Lead By: Understanding Leadership in the Real World (Routledge 2011, ed with Andre Spicer), The Oxford Handbook of Critical Management Studies (Oxford University Press, edited with Todd Bridgman and Hugh Willmott), Understanding Gender and Organizations (Sage, 2009, 2nd ed, with Yvonne Billing), Reflexive Methodology (Sage, 2009, 2nd ed, with Kaj Skoldberg), Changing Organizational Culture (Routledge 2008, with Stefan Sveningsson), Knowledge Work and Knowledge-Intensive Firms (Oxford University Press, 2004).