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Unlike any previous volume on a film studio, this in-depth history is told from a corporate viewpoint, covering the trends that influenced film-making, profit-making incentives, and the creative policies resulting in films like The Grapes of Wrath, The Snake Pit, The Robe, Cleopatra, The Towering Inferno, and Star Wars. The book spans the birth of the movies; the rise of the studio system; the coming of sound; the Consent Decrees; the development of CinemaScope; the growth of independent production; and the video revolution.
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