Ultimate Guide to Local Business Marketing - Marshall, Perry; Zamir, Talor
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Google local ads return local business links in more than a billion daily searches. Let Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. You'll learn the critical business difference between local search, paid search and search engine marketing strategies, master the components of high-converting campaigns, and get practical tips on developing effective content, positive web reviews, and social outreach. This expert guide delivers the tools to build an entire local marketing campaign for your local business.…mehr

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Produktbeschreibung
Google local ads return local business links in more than a billion daily searches. Let Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. You'll learn the critical business difference between local search, paid search and search engine marketing strategies, master the components of high-converting campaigns, and get practical tips on developing effective content, positive web reviews, and social outreach. This expert guide delivers the tools to build an entire local marketing campaign for your local business.
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Autorenporträt
Perry Marshall is the number-one author and world’s most-quoted consultant on Google advertising. He has helped over 100,000 advertisers save billions of dollars in AdWords stupidity tax.” His Chicago company, Perry S. Marshall and Associates, consults both online and brick-and-mortar companies on generating sales leads, web traffic, and maximizing advertising results. Marshall has been featured at conferences in the U.S., Canada, Ireland, Great Britain, Israel and Australia. He’s shared the stage with Zig Ziglar, Brian Tracy, Jay Abraham, Gary Halbert, Harvey Mackay and Les Brown. He’s consulted in over 200 industries, from computer hardware and software to high-end consulting, from health and fitness to corporate finance. Marshall lives in Chicago, IL. Talor Zamir is a highly-sought after speaker and consultant in the fields of internet marketing, entrepreneurship, and personal development. He has generated tens of thousands of leads for local businesses via his Local Business Landing Page Template” and unique PPC strategies. Zamir lives in Las Vegas, NV.