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"We are addicted to prediction, desperate for certainty about the future. But the complexity of modern life won't provide that: experts in forecasting are reluctant to look more than 400 days out. History doesn't repeat itself, and even genetics won't tell you everything you want to know. Tomorrow remains uncharted territory, but Heffernan demonstrates how we can forge ahead with agility. Drawing on a wide array of people and places, Uncharted traces long-term projects that shrewdly evolved over generations to meet the unpredictable challenges of every new age"--Dust jacket flap.

Produktbeschreibung
"We are addicted to prediction, desperate for certainty about the future. But the complexity of modern life won't provide that: experts in forecasting are reluctant to look more than 400 days out. History doesn't repeat itself, and even genetics won't tell you everything you want to know. Tomorrow remains uncharted territory, but Heffernan demonstrates how we can forge ahead with agility. Drawing on a wide array of people and places, Uncharted traces long-term projects that shrewdly evolved over generations to meet the unpredictable challenges of every new age"--Dust jacket flap.
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Autorenporträt
Margaret Heffernan is an entrepreneur, chief executive, and author. She was born in Texas, raised in Holland, and educated at Cambridge University. She worked for the BBC and developed interactive multimedia products with Peter Lynch, Tom Peters, Standard & Poors, and The Learning Company. She has served as Chief Executive Officer for InfoMation Corporation, ZineZone Corporation, and iCAST Corporation. The author of Beyond Measure, Willful Blindness, and A Bigger Prize, among others, she blogs for HuffPost, CBS Moneywatch, and Inc.com.