Unstoppable Brain - Bobinet, Kyra
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We all want the power and motivation to create change in our lives. But how to get that in a stumbling dance of one step forward and two steps back? Negative emotions run rampant in many people's lives today; a reality that feels like a shrink wrap of suffering. Popular fallback "solutions" of performance-based goals and tools focus on extrinsic rewards like fame, wealth, or winning. But overuse of those rewards doesn't work for the long term and in fact weakens our confidence and motivation over time, leaving us vulnerable to failure and shame. It doesn't have to be that way. Through three…mehr

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Produktbeschreibung
We all want the power and motivation to create change in our lives. But how to get that in a stumbling dance of one step forward and two steps back? Negative emotions run rampant in many people's lives today; a reality that feels like a shrink wrap of suffering. Popular fallback "solutions" of performance-based goals and tools focus on extrinsic rewards like fame, wealth, or winning. But overuse of those rewards doesn't work for the long term and in fact weakens our confidence and motivation over time, leaving us vulnerable to failure and shame. It doesn't have to be that way. Through three decades of researching and tracking such universal struggles to change our behavior, Dr. Kyra Bobinet unveils the way out, using novel neuroscience research on a compelling new brain area, the habenula. In this book, she reveals the habenula's powerful role in killing our motivation and causing anxiety and depression and offers a foolproof way to escape its clutches.
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Autorenporträt
KYRA BOBINET, MD, MPH, has passionately pursued and studied the truth about behavior change for nearly three decades as a physician, public health leader, healthcare executive, and behavioral expert. An award-winning health innovator and thought leader, Dr. Bobinet has an MD from UCSF School of Medicine and an MPH from Harvard University. She belongs to the Stanford Medical School AIM lab, where she teaches occasionally on health behavior change, and Founder/CEO of Fresh Tri, a behavioral software based on the latest neuroscience of habit formation and lasting change. Her first bestselling book, Well Designed Life, is a collection of globally influential brain science and behavior change. Dr. Bobinet is an enrolled member of the Leech Lake Band of Ojibwe in Minnesota. She enjoys meditation, horsemanship, and herbalism, and lives with her family and animal and plant teachers in California's Santa Cruz Mountains.