In this book, Until Death: Every Defeat is Psychological, we embark on a journey to explore the profound idea that all defeats, be they personal, professional, or existential, are fundamentally psychological. This exploration is rooted in the belief that the narratives we create and the perceptions we hold about ourselves and our world dictate how we experience and overcome challenges.The premise of this book is both simple and revolutionary: the external world may present us with setbacks and failures, but it is our psychological response to these events that truly determines the impact they have on our lives. Defeat, in essence, is not an absolute condition imposed upon us by external forces but a construct of our own making. The stories we tell ourselves about our failures and the meanings we ascribe to them shape our reality more than the events themselves.