Andere Kunden interessierten sich auch für
![Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace]( "Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace")
Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace234,99 €![From Micro-Financing and Base of the Pyramid Concept to Private Social Business by CROWDINVESTING/CROWDFINANCING as a Modern Phenomenon and Chance for Economy]( "From Micro-Financing and Base of the Pyramid Concept to Private Social Business by CROWDINVESTING/CROWDFINANCING as a Modern Phenomenon and Chance for Economy")
From Micro-Financing and Base of the Pyramid Concept to Private Social Business by CROWDINVESTING/CROWDFINANCING as a Modern Phenomenon and Chance for Economy17,95 €![Groupon, The Online Discount Phenomenon]( "Groupon, The Online Discount Phenomenon")
Groupon, The Online Discount Phenomenon9,99 €![Business Ethics and the Electronic Economy]( "Business Ethics and the Electronic Economy")
Business Ethics and the Electronic Economy111,99 €![The Family Business Group Phenomenon]( "The Family Business Group Phenomenon")
The Family Business Group Phenomenon88,99 €![Entrepreneurship and Incubation]( "Entrepreneurship and Incubation")
Entrepreneurship and Incubation60,99 €![Information and Technology in Business, in the Digital Society]( "Information and Technology in Business, in the Digital Society")
Information and Technology in Business, in the Digital Society57,99 €
The digital economy is a main driver of change, innovation, and competitiveness for various companies and entrepreneurs. Exploring developments in these initiatives can be used as vital tools for future business success. User Innovation and the Entrepreneurship Phenomenon in the Digital Economy is an essential reference source for emerging scholarly research on innovative aspects of design, development, and implementation of digital economy initiatives, highlighting the relationship and interaction between humans and technology in modern society. Featuring coverage on a broad range of topics such as electronic commerce, brand promotion, and customer loyalty, this book is ideally designed for academicians, researchers, students, and managers seeking current research on the digital economy.