Patrick H. Sullivan

Value-Driven Intellectual Capital

How to Convert Intangible Corporate Assets Into Market Value

• Gebundenes Buch

Produktbeschreibung

Intellectual capital provides a significant competitive advantage for companies today. Intangible assets-product innovation, patents, copyrights, know-how, and corporate knowledge-have become as important as brick, mortar, and equipment. This informative reference provides strategies to meet the needs of those interested in the financial implications of intellectual capital.

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Als "Intellectual Capital" bezeichnet man den Wert, den ein Unternehmen aus seinem geistigen Eigentum, wie z.B. Produktinnovation, Patente, Urheberrechte und Know-How ziehen kann. In vielen Unternehmen ist geistiges Eigentum mittlerweile zum wichtigsten Aktivposten geworden. Um jedoch seinen Wert voll ausschöpfen zu können, müssen Unternehmen zunächst einmal verstehen, was Intellectual Capital ist, wo es anzutreffen ist, wie man es investiert und wie man es erntet. Dabei ist es wichtig, daß ein Unternehmen den strategischen Wert jedes einzelnen seiner geistigen Aktivposten bestimmt und festlegt, wie es diesen Wert am Markt präsentiert. "Value Driven-Intellectual Capital" zeigt dem Unternehmen, wie es diese scheinbar immateriellen Wirtschaftsgüter maximiert und sie in einen entscheidenden Wettbewerbsvorteil verwandelt.

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Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.

Produktdetails

• Intellectual Property - General, Law, Accounting & Finance, Management, Licensing, Special Topics
• Verlag: Wiley & Sons
• 1. Auflage
• Seitenzahl: 304
• Erscheinungstermin: 10. März 2000
• Englisch
• Abmessung: 240mm x 161mm x 21mm
• Gewicht: 585g
• ISBN-13: 9780471351047
• ISBN-10: 0471351040
• Artikelnr.: 09228291

Autorenporträt

PATRICK H. SULLIVAN ([e-mail]) is an expert at creating profits from intellectual assets and is considered one of the leading conceptual thinkers in extracting value from intellectual capital. He is a founding partner of the ICM Group, a Palo Alto, California-based consulting company focused on managing intellectual capital to maximize value. He is also cofounder of the ICM Gathering, composed of managers of intellectual capital for large, diverse international companies who meet to exchange information on new and innovative management techniques. He is a frequent speaker on a range of topics concerning the management of intellectual capital including stock value, licensing, and developing profits from IC. He is a member of the Licensing Executives Society (where he was the founding chairman of its Intellectual Capital Management Committee), the World Intellectual Property Trade Forum, and the American Bar Association Intellectual Property Licensing Section, and a fellow of the American Council on Education. He is a frequent contributor of articles on intellectual capital management for leading journals, the author of Profiting from Intellectual Capital, and the coauthor of Technology Licensing: Corporate Strategies for Maximizing Value, both published by Wiley.

Inhaltsangabe

THE RELATIONSHIP BETWEEN INTELLECTUAL CAPITAL AND CORPORATE VALUE.
A Framework for Intellectual Capital Management.
Linking Intellectual Capital with Value.
IC Value Chains.
VALUING KNOWLEDGE COMPANIES.
Valuing Knowledge Companies (Basic Concepts).
Valuing Knowledge Companies for Merger or Acquisition.
Linking Intellectual Capital with Stock Price.
MANAGING INTELLECTUAL CAPITAL.
Extracting Value from Intellectual Property.
Extracting Value from Intellectual Assets.
Extracting Value from Human Capital (Basic Aspects).
Extracting Value from Human Capital (Advanced Concepts).
Making It Happen.
Appendix.
Bibliography.
Index.