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This work brings together a discussion involving a series of issues ranging from racism to concepts of social responsibility, involved in the digital universe as well as social networks, in a way that presents exhibitionist content from figures considered opinion leaders within media culture. A theoretical case study was carried out to answer the question that conceived this work as a whole, where we sought to understand what people in society think about movements backed by social actions, more precisely a case study of the "we are all monkeys" campaign, which mobilised social networks in 2014 against racism in football.…mehr

Produktbeschreibung
This work brings together a discussion involving a series of issues ranging from racism to concepts of social responsibility, involved in the digital universe as well as social networks, in a way that presents exhibitionist content from figures considered opinion leaders within media culture. A theoretical case study was carried out to answer the question that conceived this work as a whole, where we sought to understand what people in society think about movements backed by social actions, more precisely a case study of the "we are all monkeys" campaign, which mobilised social networks in 2014 against racism in football.
Autorenporträt
Sie schloss 2016 ihr Studium der Sozialen Kommunikation mit einem Abschluss in Werbung an der Päpstlichen Katholischen Universität von Goiás ab. Sie ist Publizistin und arbeitet derzeit im digitalen Marketing.