David Hands

Vision & Values in Design Management

• Broschiertes Buch

Produktbeschreibung

Examines the nature and value of design from a range of global perspectives. This work explores the relationship between design leadership and management and the application and value of design in the face of future challenges.

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Vision and Values in Design Management explores the value of design as a key strategic resource that can be utilized in the pursuit of securing a competitive advantage within highly complex and emergent markets. Throughout the book, David Hands offers contributions from key thinkers and practitioners drawn from both industry and academia to provide an essential guide to the development, key issues and future directions of design management.

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Produktdetails

• Verlag: Bloomsbury Academic
• Seitenzahl: 200
• Erscheinungstermin: 1. September 2009
• Englisch
• Abmessung: 297mm x 218mm x 23mm
• Gewicht: 1043g
• ISBN-13: 9782940373796
• ISBN-10: 2940373795
• Artikelnr.: 23535333

Autorenporträt

David Hands

Inhaltsangabe

Introduction. How to get the most out of this book. Foreword: Professor Rachel Cooper. Design directions: The value of design
Interview: Richelle Harun
Quantifying the benefits
Interview: Dr Alison Prendiville
Communicating the vision
case study: Transcending organisational boundaries
Chapter summary. Design transformations: Connecting different meanings
Case study: Transforming perception through design
Applying a holistic approach
Interview: Andy Cripps
National design policies
Interview: Gavin Cawood
International design collaboration
Case study: Coordinating growth through design
Chapter summary. Design advocacy: Design leadership
Interview: Alan Wall
Driving innovation through design
Case study: Product success through design leadership
Design strategy
Case study: Innovation through collaboration
Design collaboration
Interview: Peter Quinlan
Chapter summary. Design alliances: Emergent issues in design
Interview: Dr Caroline Davey and Andrew Wootton
CSR and design
Case study: Design thinking: designing against crime
Innovation in services
Interview: Dr Christiaan de Groot
Where next?
Interview: Professor James Woudhuysen
Chapter summary. Conclusion. Contacts. Picture credits. Glossary. Index. Quotation sources. Acknowledgements.