A theoretical and empirical toolkit for analysing and understanding media and mediated images - from branding and PR, to tweets and selfies. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to your own work.
A theoretical and empirical toolkit for analysing and understanding media and mediated images - from branding and PR, to tweets and selfies. It explores a range of approaches to visual analysis, while also providing a hands-on guide to applying methods to your own work.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Giorgia Aiello is an Associate Professor in Media and Communication at the University of Leeds. Her research focuses on the politics and potentials of visual, multimodal, and material communication. Giorgia is interested in how aesthetics shape and are shaped by political, economic, and cultural agendas. Her work aims to uncover how identities are formed, how both difference and diversity are negotiated, and how inequalities are maintained or overcome through media and communication. She is a co-editor of Communicating the City: Meanings, Practices and Interactions (Peter Lang, 2017) and the author of many journal articles, book chapters, and short publications about branding, photography, data visualization, political imagery, and cities.
Inhaltsangabe
Chapter 1: Introduction Chapter 2: Understanding images in media culture: methodological considerations Chapter 3: Envisioning the self in digital media Chapter 4: Communicating visions of collective identity Chapter 5: Ways of seeing difference beyond stereotypes Chapter 6: Images of politicians in the public sphere Chapter 7: The visual spectacles of protest and activism Chapter 8: Picturing international conflict and war Chapter 9: The visual attractions of advertising and promotional culture Chapter 10: Visualizing lifestyles as commodities Chapter 11: Brands as visual experiences Chapter 12: Conclusion
Chapter 1: Introduction Chapter 2: Understanding images in media culture: methodological considerations Chapter 3: Envisioning the self in digital media Chapter 4: Communicating visions of collective identity Chapter 5: Ways of seeing difference beyond stereotypes Chapter 6: Images of politicians in the public sphere Chapter 7: The visual spectacles of protest and activism Chapter 8: Picturing international conflict and war Chapter 9: The visual attractions of advertising and promotional culture Chapter 10: Visualizing lifestyles as commodities Chapter 11: Brands as visual experiences Chapter 12: Conclusion
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