Rima Apple

Vitamania

Vitamins in American Culture

• Broschiertes Buch

Produktbeschreibung

'Vitamania' tells how and why vitamins have become so important to so many Americans. Apple examines the claims and counterclaims of scientists, manufacturers, retailers, politicians, and consumers from the discovery of vitamins in the early twentieth century to the present.

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Produktdetails

• Verlag: Rutgers University Press
• Seitenzahl: 280
• Erscheinungstermin: 1. Juni 1996
• Englisch
• Abmessung: 228mm x 153mm x 18mm
• Gewicht: 431g
• ISBN-13: 9780813522784
• ISBN-10: 0813522781
• Artikelnr.: 21424802

Autorenporträt

Rima Apple

Inhaltsangabe

Introduction: "Perhaps your diet is too modern": the discovery of
avitaminosis
"They need it now": popular science and advertising in the interwar period
"To protect the interest of the public": vitamins, marketing, and research
"Superior knowledge": pharmacists, grocers, physicians, and Linus Pauling
Miles one-a-day: the history of a vitamin dynasty
Acnotabs: scientific evidence in the marketplace
"Millions of consumers are being misled": the Food and Drug Administration
and consumer protection
"Preserve our health freedom": science in consumer politics
"Intensity" makes the difference: vitamins in the political process
Conclusion: vitamania?: vitamins in late twentieth-century United States