Feng Li

What Is E-Business?

How the Internet Transforms Organizations

• Broschiertes Buch

Produktbeschreibung

What Is E-Business? provides a thorough and reflective introduction to business strategies for the Internet world. Based on fifteen years' teaching experience, Feng Li takes the reader through the vast range of topics and issues surrounding e-Business such as: * New technologies and new business environment as the context for e-Business. * New strategies and business models developed in response to the internet and related technologies. * Organizational innovations necessary in order to implement and manage e-Business strategies. The book will also explore the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services; and emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues. Students and teachers alike will welcome this coherent, well-tested text, with its student-friendly case examples, questions and summaries. What Is E-Business? is supported by online lecturer and student resources, available at www.blackwellpublishing.com/fengli.

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Produktdetails

• Verlag: Wiley
• Seitenzahl: 264
• Erscheinungstermin: 11. September 2006
• Englisch
• Abmessung: 246mm x 173mm x 20mm
• Gewicht: 476g
• ISBN-13: 9781405125581
• ISBN-10: 1405125586
• Artikelnr.: 22314962

Autorenporträt

Feng Li is Chair of E-Business Development at the University of Newcastle upon Tyne Business School.

Inhaltsangabe

Preface xiii
Acknowledgements xvii
1 Introduction 1
2 What Is E-Business and Does It Still Matter? 8
Part I The New E-Business Environment 25
3 The 'ICT Revolution' and the Information Economy 29
4 The Network Economy: New Rules of the Game 52
5 How the Internet Redefines Organizational Boundaries: A Transaction Cost
Analysis 66
Part II Emerging Strategies and Business Models in the Network Economy 79
6 New Strategies for the Network Economy: Web Strategy, Business Unbundling
and Virtual Organizations 83
7 Managing Disruptive Strategic Innovations in the New Economy 102
8 Strategic Reorientations in the Network Economy: From Products and
Services to Solutions and Experiences 119
9 Emerging E-Business Models in the Network Economy 133
Part III Organizational Innovations through Information and Communications
Technologies (ICTs) 147
10 Structural Innovations and Emerging Forms of Organization 151
11 Process Innovations: Beyond Business Process Reengineering 171
12 New Work Organization and New Ways of Working: From Teleworking to
Virtual Teams 183
13 Inter-Organizational Innovations through Inter-Organizational
Information Systems 197
14 Conclusions and Emerging Issues 212
Appendix I Developing a Launch-Ready E-Business Plan: Putting Theory into
Practice (Assignment I) 225
Appendix II Developing an Online E-Business Resource Portal: Who is Who in
E-Business (Assignment 2) 228
Appendix III Developing an E-Business Resource Portal and Online Forum:
E-Business Wikipedia (Assignment 3) 231
Bibliography 233
Index 241

Rezensionen

"This book provides a comprehensive roadmap that helps tounderstand the complicated and multi-faceted phenomenon ofE-Business. It bridges real examples of the many ways E-Business isused to augment, substitute, disrupt, and dis-intermediate thenormal practices of business with the relevant academic views ofthe same. The result is a powerful tool for practitioners andacademics that allows the reader to drill down on these issues inwhatever depth is desired." Thomas H. Brush, PurdueUniversity

"This book is refreshingly well-written and thought provoking.Grounded in appropriate theory and literature, it provides a mostwelcome addition to the e-business literature." ProfessorMichael D Williams, Swansea University