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The sum of the performance of all employees is what makes a company truly successful. Motivation is considered a huge factor in increasing individual productivity and performance. The case study on motivation in sales clarifies the following questions, among others: - What is the importance of financial incentives for motivation in sales? - What power does the instrument "Management-by-Objectives" really have? - To what extent does the behaviour of the manager affect the motivation of the employees? The results are easy-to-implement recommendations for action in practice. Recommended for leaders, managers, executives and consultants in sales.…mehr

Produktbeschreibung
The sum of the performance of all employees is what makes a company truly successful. Motivation is considered a huge factor in increasing individual productivity and performance. The case study on motivation in sales clarifies the following questions, among others: - What is the importance of financial incentives for motivation in sales? - What power does the instrument "Management-by-Objectives" really have? - To what extent does the behaviour of the manager affect the motivation of the employees? The results are easy-to-implement recommendations for action in practice. Recommended for leaders, managers, executives and consultants in sales.
Autorenporträt
L'Ing. Stephan Salinger, MSc dirige una società di consulenza in Customer Relationship Management (CRM) ed è un coach indipendente e uno sviluppatore organizzativo. In un gruppo industriale internazionale, è stato responsabile della concezione, implementazione e controllo della strategia CRM. Offre consulenza alle aziende nell'area delle vendite e del marketing.