What's Behind Your Brand? - O'Ryan, Jen
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A comprehensive guide on word choice and images. Intended for anyone who designs, writes, publishes, or selects content for humans.

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Produktbeschreibung
A comprehensive guide on word choice and images. Intended for anyone who designs, writes, publishes, or selects content for humans.
Autorenporträt
Dr. Jen O'Ryan is a strategist specializing in Inclusion, Diversity, and Representation. She works with business leaders to humanize their brand, content, and messaging. Jen combines a PhD in Human Behavior with 25 years of leading global product launches, designing new experiences for customers, and building teams. Blending humor, storytelling, and evidence-based approaches, Jen provides a unique perspective on how word choice and images can bring people in-or shut them out-of your brand's message. She is passionate about meeting people where they are and showing them a way toward realistic and sustainable change.