Wisdom for Start-Ups from Grown-Ups - Narayanan, R.; Gopalakrishnan, R.
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What makes some companies survive the test of time while others short-lived? Corporations do not exist in isolation; they are always part of something else, something bigger-an ecosystem. Inspired by the secrets of ShiniseJapanese companies dating back to the samurai era-Gopalakrishnan and Narayanan take a deep dive into the art of growing and sustaining a business. Over the last forty-eight years of close association with Unilever and Tata, Gopalakrishnan has gathered experiences and insights about what makes companies tick. On the other hand, Narayanan, after having worked with Coca Cola,…mehr

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Produktbeschreibung
What makes some companies survive the test of time while others short-lived? Corporations do not exist in isolation; they are always part of something else, something bigger-an ecosystem. Inspired by the secrets of ShiniseJapanese companies dating back to the samurai era-Gopalakrishnan and Narayanan take a deep dive into the art of growing and sustaining a business. Over the last forty-eight years of close association with Unilever and Tata, Gopalakrishnan has gathered experiences and insights about what makes companies tick. On the other hand, Narayanan, after having worked with Coca Cola, Nestle, and then two start-ups of his own, now occupies the keen insights of angel investing and mentoring. This book is the culmination of their collaborative effort to bring the best of grown-ups to start-ups, presented in the form of all-important lessons.
Autorenporträt
R. GOPALAKRISHNAN (Gopal) is an author, speaker and corporate adviser, with three parts to his career of over fifty years: first, thirty-one years in Hindustan Unilever, ending as vice chairman; second, seventeen years as director, Tata Sons; and third, since 2016, as author and corporate adviser. Currently, he is the non-executive chairman of Castrol India, and independent director of Hemas Holdings PLC, Sri Lanka. He is also distinguished professor at IIT Kharagpur, and executive-in-residence at Mumbai's prestigious SP Jain Institute of Management and Research. He has so far authored fifteen books, notably, The Case of the Bonsai Manager, When the Penny Drops, A Biography of Innovations and Crash: Lessons from the Entry and Exit of CEOs. Gopal greatly welcomes feedback and comments on this book at rgopal@themindworks.me. R. NARAYANAN began his career in Coca-Cola and Nestlé, followed by extensive experience in advertising. Since the 1980s, Narayanan has been deeply involved with start-ups. He founded and ran a company to make and market Big Fun, a chewing gum product. His next venture was to create a machine or business system to dispense dosa, just like hamburgers, an offering that he branded as Dosa King. He then became a passionate participant in angel investing and mentoring.