Wit, Wisdom and the Business of Weddings - Berg, Alan
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Part "How-to-do" and part "How-to-think", Wit, Wisdom and the Business of Weddings is your companion on a journey to a more successful wedding business. Alan Berg has been called "The Leading International Speaker and Expert on the business of weddings & events," and he's been writing articles and blogs for years. This book is a Compendium (compilation) of some of his favorite writings, intended to give you ideas and inspiration to act on those ideas. Taking action is at the core of Alan's speaking, writing and sales training. The concepts and impact are powerful, but Alan has a way of…mehr

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Produktbeschreibung
Part "How-to-do" and part "How-to-think", Wit, Wisdom and the Business of Weddings is your companion on a journey to a more successful wedding business. Alan Berg has been called "The Leading International Speaker and Expert on the business of weddings & events," and he's been writing articles and blogs for years. This book is a Compendium (compilation) of some of his favorite writings, intended to give you ideas and inspiration to act on those ideas. Taking action is at the core of Alan's speaking, writing and sales training. The concepts and impact are powerful, but Alan has a way of delivering them that makes them feel easy, and most important actionable, whether you're new to the wedding and event industry, or a seasoned veteran.Each chapter stands on its own, so this book is not meant to be read front to back (although you certainly can, if you'd like). Scan through the Table of Contents and choose the topic that you need right now, and jump to it. Bounce around from Sales to Business to Inspiration, or stick to one section. There's no right or wrong way to consume his wisdom, gained from over 25 years helping wedding and event businesses, like yours succeed. Where did Alan gain this knowledge? Great question! It's through his years publishing wedding magazines, as Vice President of Sales at The Knot, speaking at conferences (in 14 countries on 5 continents) and consulting and doing sales training one-on-one, and in small groups (Mastermind Days), with businesses, just like yours. Join Alan on this journey through Sales, Business and Inspiration and you'll be inspired to take your wedding and event business where its never been!
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Autorenporträt
With more than 25 years in sales, marketing and sales management, Alan Berg has been called "The Leading International Expert on the Business of Weddings & Events". He's a Certified Speaking Professional®, the highest earned designation conferred by the National Speakers Association and one earned by only 800 speakers worldwide. - Alan is a featured presenter every year at catersource, The Special Event, Wedding MBA, the Irish, Indian & Dubai Wedding Summits, the UK Wedding Conference, WEPP Cancun, Love Elevated Saint Lucia and other major industry conferences in North America and internationally (11 countries, and counting). He has extensive sales, sales management and marketing experience ranging from publishing two wedding magazines, to Vice President of Sales at The Knot (at the time the largest wedding website in the world), and now, in addition to public speaking and consulting with venues, caterers, entrepreneurs and local businesses, Alan is also a contributing Education Guru for WeddingWire, the leading wedding technology company. He also speaks and consults for weddingsonline in Ireland, Dubai and India, as well as Guides For Brides in the UK, and dozens of venues, hotels, bridal shops, planners, entertainers and more. - For more information on Alan's website review and consulting and/or sales training services; to get a copy of his books, e-books, Audio MP3s and DVDs, or to have Alan speak for your company, group or association visit www.AlanBerg.com, or contact Alan via email, Alan@AlanBerg.com, or call 732.422.6362, international enquiries 001 732 422 6362. - Alan is the author of the books "If your website was an employee, would you fire it?", "Your Attitude for Success", both now in their 2nd editions in English and Spanish), the mini-book "Don't Paint The House", and his highly-acclaimed sales book "Shut Up and Sell More!" - Alan speaks to thousands of entrepreneurs and business professionals every year through webinars, live presentations and MP3 Audio programs. - For more information on Alan's website review and consulting and/or sales training services; to get a copy of his books, e-books, Audio MP3s and DVDs, or to have Alan speak for your company, group or association visit www.AlanBerg.com, or contact Alan via email, Alan@AlanBerg.com, or call 732.422.6362, international enquiries 001 732 422 6362. - "Bringing Alan in to talk to not only you, but your team will be one of the best investments you could make for your business, I can promise you that." Jorden Mahler, Briscoe Mahler, Richardson, TX - "Every time I speak with Alan Berg, I make money." David Grimm, Signature Talent, Reston, VA - "Alan Berg turned my sales team into a selling machine!" Robb DeSimone, Lake Pearl, Wrentham, MA - "Every chance I get to hear Alan speak about important topics that can impact my business I immediately register!" - George Confoey, CE Productions, Boston, MA - read more reviews