Larissa A. Grunig, Linda Childers Hon, Elizabeth L. Toth

Women in Public Relations

How Gender Influences Practice

• Broschiertes Buch

Produktbeschreibung

This landmark book presents a comprehensive examination of the status of women in public relations and proposes concrete ways to achieve greater parity in education and practice. The authors integrate the theoretical literature of public relations and ge

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Produktdetails

• Verlag: Taylor & Francis Ltd
• Seitenzahl: 452
• Erscheinungstermin: 1. Mai 2013
• Englisch
• Abmessung: 229mm x 152mm x 24mm
• Gewicht: 624g
• ISBN-13: 9780415653282
• ISBN-10: 0415653282
• Artikelnr.: 36542188

Autorenporträt

Larissa A. Grunig, Linda Childers Hon, Elizabeth L. Toth

Inhaltsangabe

Contents: K.L. Lewton, Foreword. The Purpose of This Book. Understanding
the Issues. Parallels With Women in Diverse Fields. Women in Management and
Entrepreneurship. The Promise of Diversity for Public Relations. African
Americans, Asian Americans, and Hispanic Americans in U.S. Public
Relations. Credibility, Encroachment, Power, and Sublimation. The Gender
Gap in Public Relations Salaries. Public Relations Roles. The Glass
Ceiling. Explaining Gender Inequality in the Work Place. Liberal Feminist
Strategies for Women's Advancement. Feminist Strategies With Radical
Intent. Final Thoughts. Appendix: Research Design.