The way we measure success is ready for a redo. This is a handbook for a new kind of entrepreneur: the kind that wants to create not just a profitable business but a worthwhile life. With inspiration and insights from a wide range of business builders, Dr Bob Gomersall sets out a vision for a new kind of return on investment and shows you how to create this success for yourself, your way. Whether you're an established business leader or just feeling ready for a change, this is a blueprint for a better life and a better way of doing business. 'An inspirational guide for entrepreneurs to build businesses that allow us to flourish and thrive, rather than just survive' - Dame Linda Pollard Chair of Leeds Teaching Hospitals NHS Trust Dr Bob Gomersall researched in and taught physics, and was the author of one of the world's first educational multimedia CD-ROMs. He has founded three successful technology businesses, was a long-standing board member of HF Holidays, and invests in start-up businesses. All four of his children are graduate engineers.
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