Barbara Heifferon, Stuart Brown

Writing in the Health Professions

• Broschiertes Buch

Produktbeschreibung

Practical, applied, and up-to-the-minute, Writing for the Health Professions teaches students, healthcare professionals, and professional writers the essential skills in medical and health communications. Drawing on her extensive experience as a nurse, cardio-pulmonary technician, medical writer, and writing teacher, Barbara Heifferon addresses the communications requirements of the healthcare professions and those who write in these high-tech fields. This comprehensive text covers writing situations and documents common in hospitals, clinics, HMOs, health insurance companies, public health campaigns, and other healthcare environments. Special attention is given to visual and electronic forms of communication, including Web sites and multimedia productions.

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Produktdetails

• Verlag: Pearson Education
• Seitenzahl: 336
• Erscheinungstermin: 14. Dezember 2004
• Englisch
• Abmessung: 233mm x 179mm x 13mm
• Gewicht: 476g
• ISBN-13: 9780321105271
• ISBN-10: 0321105273
• Artikelnr.: 21447618

Inhaltsangabe

I. WRITING FOR HEALTH AND MEDICAL AUDIENCES.
1. Audience Analysis and Context Analysis.
2. Ethics in Medical Writing.
3. Document Design Principles and Data Management.
II. GENRES IN THE HEALTH PROFESSIONS.
4. Medical Diagnostic Practices: The History and Physical, and Conventional
and Online Charting in Patient Care.
5. Medical Forms and Reports.
6. Health Education Materials: Traditional and Online.
7. Public Health Campaigns.
8. Grants and Proposals, and Government and Insurance Documents.
III. MEDIA AND CULTURES.
9. Multicultural and International Medical Writing.
10. Presenting Written Materials Visually.
11. Electronic Medical Writing.
IV. APPENDICES.
Appendix A-Review of Process Writing.
Appendix B-Medical Language.
Appendix C-Frequently Used Visual Design Terms.
Appendix D-Frequently Used Clinical Abbreviations.
Appendix E-Sample Grant Budgets.
Appendix F-Online Resources for Latino Cultural Analysis.