XRM
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High Quality Content by WIKIPEDIA articles! XRM, eXtended Relationship Management is a strategy that takes CRM (Customer Relationship Management) one step further, focusing on managing all relationships not just those with customers. The X in XRM stands for All. XRM provide a comprehensive, unified system for all aspects of business. xRM encompasses applications and business practices that go beyond traditional customer-centric CRM functionality. The x underpins a variety of applications that are tightly integrated and are used to manage internal and external transactional relationships. xRM…mehr

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High Quality Content by WIKIPEDIA articles! XRM, eXtended Relationship Management is a strategy that takes CRM (Customer Relationship Management) one step further, focusing on managing all relationships not just those with customers. The X in XRM stands for All. XRM provide a comprehensive, unified system for all aspects of business. xRM encompasses applications and business practices that go beyond traditional customer-centric CRM functionality. The x underpins a variety of applications that are tightly integrated and are used to manage internal and external transactional relationships. xRM is a strategic approach to understanding what makes a business thrive, what information needs to be tracked, by whom, and how it needs to be displayed and leveraged to facilitate better decisions.