32,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in 6-10 Tagen
  • Broschiertes Buch

Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Zogby International is a U.S. market research, opinion polling firm founded in 1984 by John Zogby. The company polls and consults for a wide spectrum of business media, government, and political groups, and conducts public opinion research in more than 70 countries. Zogby International is headquartered in Utica, New York, with offices in Washington, D.C., Miami, Florida, and Dubai, United Arab Emirates.John Zogby founded the polling firm Zogby International in 1984.…mehr

Produktbeschreibung
Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Zogby International is a U.S. market research, opinion polling firm founded in 1984 by John Zogby. The company polls and consults for a wide spectrum of business media, government, and political groups, and conducts public opinion research in more than 70 countries. Zogby International is headquartered in Utica, New York, with offices in Washington, D.C., Miami, Florida, and Dubai, United Arab Emirates.John Zogby founded the polling firm Zogby International in 1984. Since then, he has conducted polls and focus groups around the world.One key reason for the Zogby''s occasional success stems from his decision to maintain an in-house call center using live operators in Upstate New York. But, with the dramatic changes in the telephone industry in recent years, Zogby in 1998 began developing an interactive online polling methodology using a massive database of respondents that closely represents the national population at large.